After 11 years, the 2016 Toyota Tacoma will be arriving at dealerships in the next few days. The official entry of the all-new midsized pickup truck to the US market also signals the attempt of Toyota to regain the big chunk of the consumer pie which it used to enjoy almost a decade ago.
With its aggressive and state-of-the-art features, the 2016 Toyota Tacoma is not making any pretensions about its foremost goal because it is all set to take the driver seat again in the highly-competitive US pickup truck market.
Although it was manufactured from the same platform as its predecessor model, the 2016 Toyota Tacoma is now even made tougher with the use of high-strength steel under the sheet metal for better rigidity. Additionally, ultra-high-strength steel was integrated into the body using a stamping process that makes the new pickup truck very light in weight.
Technological improvements can also be seen in the interior cabin highlighted by the infotainment console at the center stack featuring a touch screen display that controls entertainment, navigation and smartphone integration functions including a wireless charging pad.
Bill Fay, Toyota US division vice president, and general manager explained that Americans have been using Toyota trucks for 50 years to take them where cars won’t as well as to pursue their adventures. He said that Toyota has built an unbelievably capable truck with the Tacoma. Fay added that the new pickup truck is sure to attract young consumers, especially those with an active outdoor lifestyle.