It’s not rare that the launch of a major smartphone is surrounded by a video showcasing its important features, but most manufacturers tend to limit their promotional videos to just a few minutes. On the other hand, Asus decided to do something a bit more extraordinary, and made a full 10-minute video showing everything you need to know about their ZenFone 2.
The video goes in detail about all important features of the phone, such as its 5.5 inch 1080 display, 4 GB of RAM, as well as the 64-bit quad-core 2.3 GHz processor. It’s clear that the company’s editors have put a lot of effort into the promotional material, as it definitely managed to create a lot of hype all over the Internet, with people talking about the ZenFone 2 left and right. And for the most part, people seem to be impressed with how the video turned out and what it showed.
It not only previewed the phone itself, but it also gave a glimpse into the camera that will come with it. While it doesn’t seem to be anything special at first, with just 13 megapixels on its sensor, it actually seems quite capable compared to most other smartphone cameras. It comes with a low light shooting mode, as well as manual settings, and it can take some impressive shots, despite not offering a remarkable resolution for its pictures.
All of this will be powered by a 3000 mAh battery, which will hopefully be enough to keep everything running smoothly for a long time. The phone is also running the Zen UI characteristic to the brand, and reports about its performance have already been very positive. The phone has been out for some time in Asia and Europe, but the US market is yet to get it.
From what we’re seeing so far though, US customers are definitely going to enjoy the launch once it hits their market. The phone has been enjoying a very positive reception overall, and it’s clear that Asus have made another winning device through their hard efforts. Hopefully, they’ll continue the trend instead of deciding to abandon the line and focus on other products.
The company is already in a favorable position around Google, so they should have an easy time if they wanted to try a more unusual idea for an Android phone. On the other hand, they’ve shown that they’re able to stand on their own two feet and make their products stand out by themselves, and the company definitely knows how to navigate the waters of its own market. The ZenFone 2 is a clear example of that.