To say that cars and trucks have come a long way would be the understatement of the year award for sure. Over the last ten years or so, the technology and features that have been added to new cars and trucks has been somewhat overwhelming. Now you can get backup assistance, help with parallel parking and even an infotainment system that is second only to your smartphone. Getting around town is made easier and more comfortable in many different ways.
With that being said, there are also a few features that have been added to trucks these days that gives adventurous users a little something to write home about. The brand new 2016 Toyota Tacoma is one of those trucks and the newly added feature is one that might surprise some, but not me. According to online sources, the 2016 Toyota Tacoma is going to come with a mount of your GoPro action camera. The Tacoma is one that you might want to take off road once in a while, so why not an option to record the adventure?
Sources have reported that when the 2016 Toyota Tacoma hits the dealerships, each one of them will have a mount specifically for your GoPro. The mount is going to be located in the front glass, which gives the perfect perspective when driving through the desert at high speeds, the jungle at slow speeds or just through your daily commute. The feature encourages drivers to record their adventures in the new 2016 Toyota Tacoma.
Once you have your trip recorded, Toyota is hoping that you will want to share or simply re-watch your trip to savor every single second of it. The fact that a GoPro mount will be coming with the new truck does not mean the company is giving out a GoPro with every purchase. However, online sources have speculated that Toyota will team up with GoPro at some point for a promotion that will add a GoPro model with each purchase of the 2016 Toyota Tacoma, it only makes sense.
GoPro has a dominant spot in the actin camera industry and Toyota sees that as a possible way to get a cut above the competition with Chevy and GMC. The consumers that are buying trucks like the 2016 Toyota Tacoma are younger and would be more likely to purchase a GoPro as well, so Toyota is going to touch the spending nerve with many of them. GoPro has released a statement regarding a partnership with Toyota is the first of its kind is not an exclusive deal. That opens the doors for other car makers to get the same treatment from GoPro and benefiting from it as well.